Game’s overarching CSI objective is to contribute to the country’s social development agenda and to nurture a reputation amongst stakeholders as a responsible corporate citizen that is making an impactful contribution to the upliftment of the local society.

As a basic minimum, Game spends 1% of after-tax profit on educationally focused CSI initiatives that benefit the poorest of the poor.

Game has three key areas within education that we focus on. They are feeding, stationery and disability.



Recent CSI news

June 2017

Game reaches out to the Knysna fire victims


May 2017

Game warms lives this winter


March 2017

Providing 43 million meals to disadvantaged children per annum


February 2017

Ultimate Braai Master & Amalunchbox Initiative


October 2016

Game wheels 78 children to a brighter future


March 2016

Game - A retailer with a heart of gold


February 2016

Game donates 80 Wheel-Chairs to Disabled Children Nationwide

Game goes the extra mile at the Midmar Mile 2016


October 2015

Game invests in the lives of South Africa's future leaders

Game supports Toy Story with Heart FM

Game and DionWired customers raise R3 million for people with disabilities


September 2015

Game supports East Coast Radio’s Toy Story for the Fifth year running

Game and The Kingsley Holgate Foundation Journey to the heart of Africa


August 2015

Game gives children a headstart in life


June 2015

Game Adopts 3 Schools


May 2015

Game donates wheelchairs to steer disabled children to a brighter future


October 2014

Game celebrates another successful AmaLunchbox handover


July 2014

Game beats Malaria with Kingsley Holgate


August 2013

Game Casual Day


October 2012

Game Plants its 40 000th Tree
Game Donates Wheelchairs to Children in Need


July 2012

Another Hundred Game Amalunchbox Kitchens for South African Schools
Game Invests in the Futures of Our Children
Game’s 8 100 Mosquito Nets Can Save over 40 000 Lives
Game Invests Millions for Rural Schools


May 2012

Game Joins Kingsley Holgate’s Fight Against Malaria
Game Celebrates the Donation of its 100th Amalunchbox Kitchen


February 2012

Five AmaLunchbox Kitchens for Schools in Empangeni and Richard’s Bay
Game Stores Wrap Up Christmas 2012 with a Special Gift


January 2012

Game Bursary Passes On a Good Education


Should you be looking for assistance or funding please click here to find out the details on which other areas Game is able to assist in.

For Social Responsibility enquiries please contact:

Email: [email protected]
Tel:031 302 8173
Fax: 031 302 8135
Post: PO Box 3743, Durban, 4000